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Content Checked (CNCK) Makes Uncovering Hidden Added Sugars Easier

Beginning in July 2018, the Nutrition Facts label on packaged foods will list added sugars separately from total sugars. Over the next two years, American shoppers will still need additional tools to snuff out added sugars in their favorite products, and finding products that avoid added sugars entirely is no easy feat. Content Checked Holdings, Inc. (OTCQB: CNCK) has developed a revolutionary marketplace and mobile apps covering over 70 percent of conventional U.S. food products and aimed at helping people eat healthier and avoid ingredients that do not fit their dietary restrictions or preferences. The Company’s SugarChecked app helps educate consumers and alert users of the mobile app to four types of sugars: natural low-calorie sweeteners, artificial sweeteners, sugar alcohols and added sugars.

According to a study conducted by researchers at the University of North Carolina, a whopping 60 percent of all packaged food and drinks purchased in the U.S. include some form of added sugar. Finding these sweeteners isn’t always as simple as looking at the ingredients label. Although some foods include sugar in their ingredients, there are a number of different words for products that are nutritionally similar. In a list published by the New York Times, nearly 90 ingredients were identified as added sugar sources, including dextrose, flomalt, maltose and sucrose, among others.

A number of health issues have been linked to excessive sugar intake, such as obesity, diabetes and tooth decay. While the updated Nutrition Facts label will go a long way toward shining a light on hidden added sugars, SugarChecked is helping consumers get a jump on the FDA’s 2018 deadline. “More than 15 million Americans suffer from food allergies, 60 million plus care about food sensitivity, so it’s important to educate consumers about what ingredients are in packaged foods, and empower them to take steps to cook sensibly,” Kris Finstad, CEO of Content Checked, stated in a news release.

SugarChecked is one of three mobile apps currently offered by the Company. With a quick scan of a product’s barcode, SugarChecked reveals ingredients that don’t fit within a person’s dietary sugar/sweetener preferences. The SugarChecked app doesn’t just help shoppers avoid products that are not suitable for them, but it is also suggests alternatives, effectively taking the guesswork out of grocery shopping.

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